This is a tremendous opportunity to make an immediate and visible impact by leveraging existing customer data to create actionable strategies which encourage customer retention and engagement. By leveraging a vast amount of customer level data, you will conduct quantitative and qualitative research and provide the business with key insights on customer behavior that leads to loyalty and profitability. This role is a key partner and consultant to the development of customer marketing, communications and incentive programs that are data-driven and impactful to overall customer engagement.
Job Qualifications
With your knowledge of customer behavior, statistical modeling and customer segmentation techniques, you’ll contribute to the development of value-driven customer management programs that promote customer retention and lifetime value.
You will actively design and implement predictive models and analyses that increase customer use of the Paypal products.
You’ll continually explore trends in the consumer credit industry to create actionable insight, both proactively and in response to sales and marketing requests.
You’ll partner with multiple departments across the organization to improve BML’s analysis capabilities on an ongoing basis.